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Hardwood Floors Magazine

Hardwood Floors Magazine

The magazine of the National Wood Flooring Assocation

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Category: Featured Content

Prefinished Handscraped Hickory
  • Acclimation

Acclimating Engineered Hardwood Flooring – Why It’s Important

  • by Jason Wright
  • Posted on October 17, 2022October 13, 2022

Before engineered flooring can be installed, it must be at, or close to, the equilibrium…

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Economic Paper Plane Graphic
  • Business Best Practices

Midyear Outlook 2022: Navigating Turbulence

  • by LPL Financial Research
  • Posted on October 17, 2022October 13, 2022

Markets rarely give us clear skies. There are always threats to watch for on the…

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Engineered Wood Floor House Graphic
  • Acclimation

Engineered Wood Floors Have a Comfort Zone Too

  • by Matt Thrane
  • Posted on October 3, 2022September 30, 2022

Hardwood flooring is manufactured in many widths and cuts to provide a multitude of design…

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Recession Economy Graphic
  • Business Best Practices

Can a Recession Be a Good Thing?

  • by Paul Reilly
  • Posted on October 3, 2022September 30, 2022

As salespeople, sales leaders, and business owners try to navigate a recession, it’s important to…

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Hickory Grade 2
  • At the Site

Inspector’s Report – Hickory: Hardwood with a Dark Side

  • by Nathan Carter
  • Posted on August 15, 2022August 12, 2022

Finicky, uniquely beautiful, difficult to work with, extremely durable, sensitive to its environment, oversold, and…

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Custom Floors Unlimited Wood Floor of the Year
  • Featured Content

WFOY Spotlight – Bending the Rules

  • by Burt Bollinger
  • Posted on August 15, 2022September 8, 2022

Lorraine Vojack at Custom Floors Unlimited has a passion for bending the rules and doing…

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A man points to an operator's symbol, with icons for after-sales services. The communication channel of customer satisfaction
  • Business Best Practices

Don’t Miss this Opportunity

  • by Paul Reilly
  • Posted on August 15, 2022September 10, 2022

“Business is TOO good!” That’s what a small business owner recently told me. He runs…

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Engineered Wood Flooring
  • Featured Content

NWFA Launches Engineered Wood Flooring Refinishable Program

  • by John Forbes
  • Posted on August 1, 2022July 29, 2022

There is no doubt that multi-attribute certifications and tools have found a permanent home in…

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Marketing Customer Satisfaction Graphic
  • Business Best Practices

How to Respond to Online Reviews

  • by Michael Craddock
  • Posted on August 1, 2022July 22, 2022

You’ve heard it time and time again. Reviews are a vital part of any flooring…

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Sustainable North American Hardwood Flooring
  • Featured Content

Special Content: Sustainable North American Hardwood Flooring as a Key Element of Biophilic Design

  • by Criswell Davis
  • Posted on August 1, 2022July 28, 2022

I have been in the North American hardwood business for nearly 34 years and have…

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    October 20, 2025

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    October 23, 2025
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