Sherwin-Williams introduces the Colormix® Forecast 2024, Anthology: Volume One, a new biennial approach to the annual color trend report. This recurring color reference will alternate each year. Looking ahead to 2024, the very first Anthology collection explores the directional shifts of four chromatic families – diving into the meaning behind the chosen colors, their role in awakening modern aesthetics, and what their future holds.
Comprising 48 hand-selected hues, the collection will explore four palettes: blues and greens, reds and purples, deeps and darks, and delicate tints. Organized by color family, the company says Anthology is an easy-to-use reference for designers, homeowners, and industry professionals alike.
“Through the launch of Anthology, we are thrilled to diversify our yearly color forecasting report to show the depth behind each color trend for the coming year,” said Sue Wadden, director of color marketing at Sherwin-Williams. “In releasing a new volume of the Anthology collection every other year, we hope to bring new color insight to the distinct chromatic families that our designers, industry pros, and savvy DIYers have come to know and love. These palettes–organized by color family for ease of use–will represent the beautiful shifts we are seeing within the world of color here at Sherwin-Williams.”
Palette No. 1 — the convergence of blues & greens
From barely there to bold and bright, the palette revolves around a global color story that harmoniously blends across a range of organic gray-blues to bluish-greens. The natural influences create a calming-yet-invigorating flow from soft to dark tones.
Palette No. 2 — the poetry of reds and purples
A display of dynamic and nostalgic pops, the palette ranges from warm red tones to soft and cheerful pinks and purples. Balanced by natural earthy pigments, maintaining popularity from 2023, the palette offers muted and expressive hues to uplift any space.
Palette No. 3 — a gathering of deeps and darks
For a daring and powerful atmosphere, utilize this range of dark and dramatic hues as contrast with colored light or gilded metallic accents. While the deeply saturated dark tones will invite mystery and intrigue, they also create a restful retreat.
Palette No. 4 — a study in delicate tints
To escape the constant distractions and demands on the senses, step into this palette of hushed and airy hues – a minimalist’s delight. The soft tints, balanced by warm and cool undertones create a serene sophistication.
Learn more about Sherwin-Williams Colormix® Forecast 2024 at swcolorforecast.com.