Basic Coatings Launches Search for Two New Regional Managers

Basic Coatings announced that they are seeking to fill two Regional Manager (RM) positions to spearhead sales in the Central and Midwest regions of the United States.

Within their assigned territories, these individuals are responsible for attaining sales goals and managing Basic Coatings business through day-to-day contact with prospective and existing distributors, contractors, and target end users. Key activities include relation of knowledge regarding products, programs, and field application procedures to customers, providing presentations, demonstrations, and hands-on training, as well as aggressively pursuing merchandising and other promotional opportunities. In addition, they will serve as advisor to Basic Coatings on local market conditions and competitive activities.

Because effective customer interaction is paramount to success in the RM position, the right candidates will be passionate about ensuring distributor, contractor, and end user satisfaction. In addition to interpersonal savvy, success will require excellent negotiation, communication, and decision-making skills demonstrated in 2–5 years of outside sales experience. The Central Regional Manager – whose territory spans Texas, Louisiana, Arkansas, Oklahoma, Missouri, Kansas, Iowa, Nebraska, North Dakota, and South Dakota – must live in or be willing to relocate to the Houston or Dallas/Forth Worth areas of Texas. The Midwest Regional Manager – responsible for Minnesota, Wisconsin, Illinois, Indiana, Michigan, Ohio, West Virginia, and Kentucky – must live in or be willing to relocate to the Chicago metropolitan area.

“We’re the originators of water-based finishes, and our tried-and-tested solutions have been the choice of  professionals in the industry for over 50 years,” said Robert McNamara, Director of Marketing and Sales. “We wouldn’t have that level of success without our elite team of Regional Managers, who are out there every day leading conversations and driving business growth. They really are the life blood of Basic Coatings.”

At every level, Basic Coatings offers team members rewarding and challenging career opportunities, a competitive benefits package with excellent medical costs, and a 401k plan. Members of the Regional Manager team also receive sales program bonuses and a company car. Interested candidates can learn more and apply online at for the Central RM position or for the Midwest RM position.