DOMOTEX Hannover Announces Keynote Theme “Cover New Ground”

DOMOTEX Hannover recently announced “Cover New Ground” as the 2022 show’s keynote theme. According to organizers, the theme was chosen as a way of giving center stage to topics of major current and future societal relevance, namely natural and sustainable environments for work and living.

“The mindful use of resources, the pursuit of a circular-flow economy, new approaches to sourcing, health and wellbeing at home and at work, the wave of online trade permeating every segment of modern life – all this is of key relevance to society, and is thus also shaping the flooring industry and DOMOTEX as its flagship fair. ‘Cover New Ground’ explores how sustainable and healthy materials are making huge inroads into living and working environments, as well as how floor coverings are rising above the floor-bound realm to star as innovative decorative elements in totally new roles,” said Sonia Wedell-Castellano, global director of DOMOTEX at Deutsche Messe.

“‘Cover New Ground’ is about being innovative, exploring new horizons and breaking new ground. The name of the game is creating healthy, sustainable and at the same time inspiring spaces. But DOMOTEX also covers other hot topics affecting the sector, among which are the challenges, risks and opportunities created by supply bottlenecks, as well as promising ways of responding to them,” added Wedell-Castellano.

DOMOTEX 2022 will be held January 13-16, 2022, (Thursday through Saturday) at the Hannover Exhibition Center. To date, 95 percent of the available floor space has already been booked. The event will be staged as a physical, on-site event, with digital participation options also available.

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