The National Wood Flooring Association has made enhancements to its Responsible Procurement Program (RPP). This program is for wood flooring manufacturers who are committed to producing and promoting wood floors that come only from environmentally and socially responsible sources, improving forest sustainability for future generations.
“The NWFA’s research verifies what we have always suspected: homeowners view wood flooring as being the most environmentally responsible flooring available,” said Neil Poland, President of Mullican Flooring, an RPP participant. “These new program enhancements give Mullican a clear way to reinforce this message and communicate this unique attribute at the point of sale.”
A few key enhancements include:
- A new “Verified from U.S. Renewing Forests” logo.
- On-product use of the new logo is now permitted.
- For RPP participants that have obtained FSC Chain-of-Custody (CoC) certification, NWFA has made a renewed commitment to help them set and reach benchmarking goals for certified flooring sales.
- A simplified auditing process.
To learn more about these enhancements and to read the updated Program and Standard Documents, visit www.nwfa.org/rpp.aspx.