Mirage Offers Bluum Collection

Mirage introduces its 2026 lineup with the launch of the new Bluum Collection, complemented by five new colors available: Charlottetown, Cotton Candy, Graduation, La Jolla, and Snuggle. New lengths and a new 9-inch width further enhance these introductions.

The new Bluum Collection is available in white oak in character and exclusive grades with a smooth texture and the DurAliveTM finish, this collection comes in 5 colors and one natural tone: Camellia, Iris, Lotus, Tulip, Petunia, and Natural. Available in TruBalance technology in 5″, 7-3/4″ widths and 5″ herringbone and chevron, TruBalance Lite technology in 5″, 7″ widths and 5″ herringbone and chevron.

To continuously enhance the visual appeal of its products, Mirage introduces the new 9-inch width. Wide planks create a high-end, sophisticated look that enhances any space.

For 2026, the 7 3/4-inch width now features extended lengths ranging from 34 to 87 inches, available in Blanc, Muse, Bluum, DreamVille, Lively, Sweet Memories, and Autumn Collections. Additionally, the product offering has been enhanced with an increased minimum board length for our TruBalance 6 ½” and TruBalance Lite 7″ technologies, now extended from 20 to 27 inches.

The DreamVille Collection has 2 new additions of colors in its Oak collection: Charlottetown and La Jolla. Both colors are available in DuraMatt® finish, character and exclusive grades, in TruBalance technology, 5″, 7-3/4″, the new 9 widths and 5″ herringbone and chevron, TruBalance Lite technology 5″, 7″ widths and 5″ herringbone and chevron, lock technology 5″ and solid technology 4-1/4″ widths.

Cotton Candy, a new maple species color in the Sweet Memories Collection, is a mid-brown hue with muted golden undertones and cool espresso grain. Available in TruBalance technology 5″, 7-3/4″ widths and 5″ herringbone, TruBalance Lite technology 5″, 7″ widths, 5″ herringbone, and solid technology 4-1/4″ widths, with a DuraMatt® finish with both character and exclusive grades options.

Graduation, a new introduction in Lively Collection, is a smooth Oak rich mid-brown woven into a mosaic of soft taupe and warm beige tones that shift gracefully with the light. Available in TruBalance technology 5″, 7-3/4″ and new 9″ widths and 5″ herringbone, TruBalance Lite technology 5″, 7″ widths and 5″ herringbone, and solid technology 3-1/4″, 4-1/4″ widths, all available character and exclusive grades with a DurAliveTM finish (except the 3-1/4″ in exclusive grade only).

Snuggle, a new maple color in the Autumn Collection, is a creamy beige cooled with a hint of gray for a calm, balanced feel. Available in TruBalance technology 5″, 7-3/4″ widths and 5″ herringbone, TruBalance Lite technology 5″, 7″ widths and 5″ herringbone, and solid technology 3-1/4″, 4-1/4″ widths, all available character and exclusive grades with a DurAliveTM finish (except the 3-1/4″- exclusive grade only).