Women In the Floorcovering Industry (WIFI), a 501(c)(3) nonprofit dedicated to attracting, educating, and empowering women in the flooring sector, is announcing several events this spring, including:
- March 3 at 7:30 a.m. PST – The Blueprint Breakfast: WIFI + FAWN Affiliate Program Launch at the Fuse Alliance Annual Conference in San Diego, California
- March 18 at 12:00 p.m. EST – Own the Year: How to Lead a Powerful 2026 Planning Session virtual Power Hour
- March 29 at 4:30 p.m. CST – Winning the Floor in Today’s Market: Retail Roundtables at the Alliance Flooring Convention in San Antonio, Texas
- April 22 at 9:15 a.m. EST – Save the Date – WIFI Breakout Session at the NWFA Wood Flooring Expo in Orlando, Florida
On March 3, WIFI will partner with Fuse Alliance at its Annual Conference in San Diego to launch FAWN (Fuse Alliance Women’s Network), an official affiliate group of WIFI. The Blueprint Breakfast will be hosted by WIFI board members Reva Revis, Fuse Alliance; Amy Rush-Imber, Floor Covering Weekly; and Brenda Knowles, Shaw Commercial. Attendees will have the opportunity to help shape FAWN’s mission and vision while learning how the affiliate program will connect Fuse women to scholarships, mentorship, leadership development, and expanded industry relationships. Register for the event at https://loom.ly/Cu1k_E4.
On March 18, WIFI will host Own the Year: How to Lead a Powerful 2026 Planning Session, a free virtual event open to all industry professionals. The session will be led by Michelle Nix, director of education, World Floor Covering Association. Participants will learn a practical, repeatable one-hour framework for building a clear and aligned 2026 calendar. Nix will share facilitation strategies and tools to anchor key deadlines, sequence initiatives, manage group dynamics and create accountability. Attendees will leave with techniques they can immediately apply with their teams. Register now at https://loom.ly/BdJyvL4.
On March 29, WIFI and Alliance Flooring will host “Winning the Floor in Today’s Market” at the Alliance Flooring Convention in San Antonio. This peer-led conversation, hosted by Mallory Cruise-McGrath, Floor Covering Weekly; Megan Polk, and Savanna Ostrander, Alliance Flooring, will focus on what’s working in today’s flooring retail environment, offering practical insights retailers can apply immediately. Join us at https://loom.ly/XWPA1T0.
Looking ahead, save the date for WIFI’s breakout session at the NWFA Wood Flooring Expo in Orlando on April 22.
To learn more, visit www.womeninflooring.org.



