Roppe Holding Company (“RHC”) is announcing two changes to its sales leadership team.
Brian Dubois has been promoted to vice president of sales after many years of service across multiple roles within the Roppe family of companies. Joining him in this new chapter is Lee Hoggard, who has been appointed as senior director of sales.
“This is more than a leadership change—it’s a passing of the torch to a trusted leader and the addition of fresh energy to our team,” said Bart Rogers, vice president of sales and marketing. “Brian’s journey with us has been defined by tireless commitment and a vision for how to build, motivate, and sustain high-performing teams. I have full confidence that he’ll continue to elevate Roppe Holding Company in his new role as I move toward retirement at the end of the year.”
Dubois, who most recently served as RHC’s director of sales, shared his enthusiasm for the future: “I’m truly honored to step into this role and build upon the incredible foundation we’ve created. Our company’s strength lies in its people, our distributors, and our customers. I’m excited to lead with purpose, deepen our relationships, and drive strategic growth as we shape the future together.”
Hoggard steps into the senior director of sales role with a wealth of experience in the flooring, construction, and distribution markets. “I’m excited to join Roppe and carry on the traditions that Mr. Miller and the Miller family have built over the last 70 years,” said Hoggard. “RHC’s foundation of innovation and integrity is strong, and I look forward to helping drive continued growth in the years ahead.”
Norm Freebeck, president of RHC, also expressed his support: “These moves reflect our deep bench of leadership talent and our continued investment in the future. We’re excited to see what Brian and Lee will achieve together.”
Headquartered in Fostoria, Ohio, the RHC family of companies has more than 700 employees and operations in Ohio, Alabama, and Florida. The company owns Seneca Millwork.